Hi! I’m Irina
I still remember how excited I was to get a box of baby wipes because they were alcohol-free. That’s what our pediatrician told us to avoid in baby wipes. Luckily, we didn’t open the box.
And then we bought a big box of Kirkland Premium Baby Wipes from Costco. I looked at the ingredients and started deciphering each ingredient. I fell into a rabbit hole and this blog was born.
Luckily, I never used the Kirkland Premium baby wipes. Instead, I wrote a blog post that generated over 1,000 views a day because poor babies screamed from pain and started questioning the safety of the baby wipes. Costco used a formaldehyde-releasing preservative back then.
Then, needed change happened. Two years later, Costco removed the formaldehyde-releasing preservative from the baby wipes. And other baby wipes companies followed.
Long story short, I never went back to my financial analyst job. I found my calling to help you make informed decisions.
In my 7-year career as a full-time product researcher, I’ve seen a lot of positive changes in the landscape of consumer product safety. We make it happen together. And I want to thank you from the bottom of my heart and applaud you for that.