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Crunchi Safe Brow Pomade for Beautiful Brows

Today you’ll learn about a smudge-free brow pomade that will help you have gorgeous eyebrows . . . and it is safe to use, too.


Unfortunately, that’s not the case with so many makeup products. Most makeup products have ingredients that if you truly understood them, you wouldn’t want to use them on your face.  When we use a lot of makeup products, we become exposed to the chemicals they contain via skin absorption, inhalation, and even ingestion (when we eat while wearing lipstick, for example).


Plus, we can develop allergic reactions that can result in a trip to the doctor’s office or even the ER.  I had that experience when I was breastfeeding my son.

Crunchi Safe Brow Pomade for Beautiful Brows

My makeup philosophy


In my forties, I must resort to makeup to look more attractive.  As you can imagine, that’s why I am so thrilled that Crunchi started making a toxin-free brow pomade, another product that is fully aligned with their mission to make products that are safe and that actually work!  Feel free to read more about Crunchi non-toxic makeup here.


After the very first try, I was addicted.  I have no idea how I lived without this water-resistant brow pomade before.  This product not only colors your brows, but also does more.   I believe that when you use it together with their brush, it will help you achieve natural-looking yet silky, shapely, and luxurious eyebrows.  The pomade will even condition your brows to stimulate hair growth.  That is why it is called nutrient brow pomade.


Making informed decisions


If you have been a reader of my blog and publications and a consumer of my services, you know that I am all about making informed decisions, even if you decide to use products I would not normally use.  No judgment.  I understand that your circumstances can be very different from mine and that you might make different choices.  My experience of reading ingredients and labels as a full-time occupation has led me to conclude that we can’t rely on advertising to make our purchasing decisions.


The Crunchi brow pomade ingredients


Here are the ingredients in Crunchi’s smudge-free brow pomade.


Isoamyl Laurate, Coco-Caprylate/Caprate, Trioctyldodecyl Citrate, Oryza Sativa (Rice) Bran Wax, Copernicia Cerifera  (Carnauba) Wax*, Silica, Cetearyl Olivate, Sorbitan Olivate, Euphorbia Cerifera (Candelilla) Wax, Olea Europaea (Olive) Fruit Oil*, Myrica Pubescens Fruit Wax, Coconut Alkanes, Dilinoleic Acid/Propanediol Copolymer, Butyrospermum Parkii (Shea) Butter*, Oryza Sativa (Rice) Bran Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Extract, Tocopherol, Lauric Acid, Sodium Cocoyl Glutamate, Ricinus Communis (Castor) Seed Oil*, Isoamyl Cocoate. May Contain: Titanium Dioxide (CI 77891), Iron Oxides (CI 77489, CI 77491, CI 77492, CI 77499).


Now we are going to look at each ingredient.  By the way, all the ingredients have a rating of 1 on a scale from 1 to 10 (1 is the safest) in the Skin Deep database created by the Environmental Working Group (EWG).  However, while the EWG Skin Deep database is a great tool to research products, it has its shortcomings that you can read about here.  We will look into each ingredient of this non-toxic brow pomade beyond the Skin Deep database ratings.


Isoamyl Laurate


Isoamyl Laurate is an ester of isoamyl alcohol and lauric acid.  It is approved as a direct food additive.  The Cosmetic Ingredient Review (CIR) Expert Panel found it safe as part of their 2015 review of 237 alkyl esters (source).


Isoamyl Cocoate


There is not much information on isoamyl cocoate, and it is not included in the 2015 CIR.  From what I can gather, it should be okay as its chemical structure is similar to isoamyl laurate.  Instead of lauric acid, it is an ester of isoamyl alcohol and coconut acid.  And isoamyl alcohol is one of the main alcohols found in alcoholic beverages and produced by fermentation of starches (source).




This component of the brow pomade is a mixture of esters of coconut alcohol with caprylic acid and capric acid.  The Cosmetic Ingredient Review (CIR) Expert Panel found it safe as part of their 2015 review of 237 alkyl esters (source).


Trioctyldodecyl Citrate


Trioctyldodecyl Citrate is a citric acid ester made with octyldodecanol, a long chain alcohol with a rating of 1 and limited data in the Skin Deep database.




Silica is a part of what we know as sand.  It is safe unless you inhale it.  Since this brow pomade is not a powdered product, there is no respiratory toxicity (source).


Cetearyl Olivate


Cetearyl Olivate is an ester of cetearyl alcohol and olive oil acid.  The Cosmetic Ingredient Review (CIR) Expert Panel found it safe as a part of their 2015 review of 237 alkyl esters (source).


Sorbitan Olivate


Sorbitan Olivate is a sorbitan ester of sorbitol (sugar alcohol) and olive oil acid.  The Cosmetic Ingredient Review (CIR) Expert Panel found it safe as a part of their 2015 review of 237 alkyl esters group (source).




Another name for tocopherol is vitamin E which is a good antioxidant.  The tocopherol in this toxin-free brow pomade is non-GMO and is wholly extracted from sunflower seeds.


Sodium Cocoyl Glutamate


This component has a rating of 1 with limited data in the Skin Deep database.  It is a result of the reaction of coconut acid chloride and glutamic acid.  The Cosmetic Ingredient Review (CIR) Expert Panel found it safe as a part of their 2017 review of 115 amino acid alkyl amides (source).


Lauric Acid


Lauric Acid is a naturally occurring fatty acid common in coconut oil (source).


Waxes in the safe makeup product


Oryza Sativa Bran Wax


It is an edible species of rice.  This light-yellow rice oil is pressed from rice bran, so the wax comes from the rice bran.


Euphorbia Cerifera Wax


This kind of wax comes from Euphorbia Cerifera (Candelilla), a shrub native to Mexico.  EU authorizes Candelilla wax (E 902) as a food additive and a glazing agent (source), so this ingredient does not pose any concerns.  The safest lipsticks use this wax.


Copernicia Cerifera Wax


This wax is sustainably harvested from Brazilian Carnauba palm leaves.  The best non-toxic safest lipstick commonly use this wax.  It is a food-grade ingredient.  The 7 CFR Part 205.605(a) lists it as one of two non-agricultural waxes allowed in or on certified organic food.


Myrica Pubescens Fruit Wax


Berry fruit peels of the Myrica Pubescens tree native in Latin America are the source for this ingredient.  It is a healthy, vegan, and eco-friendly wax in the Crunchi vegan brow pomade.


Coconut Alkanes


Coconut Alkanes is a natural alternative to silicone.  This is one of the ingredients that will make your brows look and feel silky.


Dilinoleic Acid/Propanediol Copolymer


Copolymer means two or more components bonded together.  The Copolymer does not have safety data; however, its components do.  Dilinoleic Acid has a rating of 1 with limited data in the Skin Deep database.  Propanediol has a rating of 1 with fair data in the Skin Deep database.  The chemical name of propanediol (CAS Number 504-63-2) is 1,3-propanediol and it is different from propylene glycol.  Unlike propylene glycol, even undiluted propanediol has a low potential of irritation (source).


Oils and butters in Crunchi toxin-free makeup product


Butyrospermum Parkii Butter


It is organic shea butter – a vegetable fat whose source is the fruit of a tree native to Africa, Butyrospermum parkii.  Shea butter is rich in fatty acids including stearic and oleic acids.  It is a really good skin and hair conditioner (source).


Ricinus Communis Seed Oil


It is organic castor seed oil – a moisturizing and conditioning oil rich in ricinoleic acid.  The oil has some promising indication in helping prevent hair loss or promote hair growth.  So, if you are looking for thicker eyebrows, it is a good ingredient to have.  That’s one of the main ingredients that makes this brow pomade nutrient-rich.


Olea Europaea Fruit Oil


It is organic olive oil which is a very good moisturizer in this non-greasy brow product.


Botanical extracts in the Crunchi toxin-free brow pomade


The botanical extracts in this product speak for themselves.  They are Oryza Sativa (Rice) Bran Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, and Helianthus Annuus (Sunflower) Extract.


Pigments in the Crunchi vegan brow pomade


Crunchi uses only mineral pigments in this non-toxic pomade.  They include titanium dioxide and iron oxides.  Both petroleum-derived and mineral pigments present a risk of containing trace amounts of heavy metals.  To limit exposure to heavy metals, my usual practice is to use makeup with mineral pigments that do not come from China.  I believe that the high levels of background environmental pollution and lenient regulations in China may contribute to higher levels of heavy metals in pigments.


I am happy to inform you that Crunchi makes sure that their mineral pigments are not from China.  Moreover, their iron oxides have EcoCert certification, which means that they are made without synthetic additives.  It also means that the heavy metal limits are within the limits that the European law sets forth.


Conclusion about Crunchi brow pomade


In conclusion, I believe this product is as safe as it can get and works very well.  It is my recommendation that you give this brow pomade a try if you want to improve the way your eyebrows look.


Please read my Crunchi non-toxic makeup post to learn more about Crunchi products.  In short, I read every ingredient of every product they sell, and I believe they are as safe as well-performing makeup can be.  (Unfortunately, I can’t say that about many other makeup brands I have looked into.)  I have also tried all Crunchi products, so you are welcome to ask me questions about anything in their product line.


Where to buy Crunchi non-toxic brow pomade


Crunchi website

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4 thoughts on “Crunchi Safe Brow Pomade for Beautiful Brows”

  1. Looks like a fabulous product, (Crunchi), curious as to what color you use?My hair color is similar to yours and not sure if I should purchase the medium brown or the dark brown.Many thanks.

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